We introduced playful stop motion animations into the brand campaign that enhance the liveliness and tonality we were looking for, endless possibilities.

Typography

The type system leans on Platform, a quirky and bold typeface to evoke a unique personality to the campaign and play off the exisiting brand type system.

Iconography

The type system leans on Platform, a quirky and bold typeface to evoke a unique personality to the campaign and play off the exisiting brand type system.